I recently began searching for potential venues for my upcoming wedding, and found two possibilities that I really loved. I e-mailed both locations, and received an e-mail back from Venue #1 the very next day. Venue #2, on the other hand, took 2 weeks to e-mail me back. Giving them the benefit of the doubt, I shrugged it off and replied to their e-mail with additional questions. A week and a half has gone by with no response. Now I’m irritated.
As a potential customer, it frustrates me to not get a response, but as a business professional, it appalls me. If you can’t do something as simple as replying to an e-mail, especially to a customer who could potentially spend thousands of dollars at your place of business, how can you expect to succeed?
At The BLU Group – Advertising & Marketing, our philosophy is that our clients are our number one priority. We don’t let an e-mail or phone call go unanswered for more than 2 hours. How do we do that you ask? Here are 5 steps you can take to handle your client’s calls/e-mails in a timely fashion: